All 123 things we announced at Google Cloud Next ‘22

We loved hosting Google Cloud Next ‘22 this week in cities around the world and are excited to share our favorite moments and announcements. We kicked off our 24-hour livestream broadcast with an opening keynote in New York City, then moved west to share our “Top 10 Cloud Predictions” developer keynote from the Google Cloud headquarters in Sunnyvale, California. Next ‘22 then crossed the Pacific to Tokyo, Japan, then down to Bengaluru, India, and finished out in Munich, Germany. Thank you to the thousands of developers who joined our global Innovators Hive events, and be sure to check out all the breakout sessions.There’s too much goodness for anyone to catch it all, so here are some video highlights before you dig in below for all the details. Missed the opening keynote? Here’s a 13-minute highlight reel.Curious about our Top 10 Predictions? See the 2 minute speed-round.Want to go deeper? Here’s a full recap of all 123 (!) announcements we made this week, all in one place.Open Infrastructure Cloud Enterprise architects and developers have a big job: to help your company innovate faster, while at the same time working with resources that may not be growing as fast. In the session What’s next for enterprise architects and developers, Sachin Gupta, VP & GM, Infrastructure at Google Cloud, took us on a tour of new enhancements to the infrastructure portfolio that can help accelerate your innovation and TCO. Here’s a complete list. Google Cloud regionsWe introduced five new Google Cloud regions:1. Austria2. Greece3. Norway4. South Africa5. Sweden Compute6. The new C3 Compute Engine virtual machine family is powered by 4th Generation Intel® Xeon® Scalable processors and features Google’s custom Intel Infrastructure Processing Unit (IPU). 7. Cloud TPU v4 Pods, Google’s custom ML infrastructure for training large-scale, state-of-the-art ML models with high price-performance and carbon efficiency, are now GA. 8. The A2 Ultra GPU, now GA, is powered by NVIDIA A100 Tensor Core GPU with 80 GBs of GPU memory, and delivers 25% higher throughput on inference and 2x higher performance on HPC simulations than original A2 machine shapes. 9. New Flexible Committed Use Discounts (Flex CUDs) can help you save up to 46% off on-demand Compute Engine pricing, in exchange for a one- or three-year commitment.10. Batch, now GA, is a fully managed service that helps you run batch jobs easily, reliably, and at scale.Networking 11. L7 for Private Service Connect provides consumer-controlled security, routing, and telemetry.12. Private Service Connect over interconnect provides support for on-prem traffic through Cloud Interconnects to Private Service Connect endpoints.13. Private Service Connect for hybrid environments lets producers and consumers securely connect and access managed services from cloud or on-prem.14. There are five new managed services partners for Private Service Connect: Confluent, Databricks, Datastax, Grafana, and Neo4J. 15. The new C3 virtual machine family features 200 Gbps networking, offering 2x the bandwidth of the C2 family, and line-rate encryption. 16. Network Function Optimizer delivers enhanced networking capabilities that allow customers to connect multiple container network functions, apply labels for selection and to steer the traffic to them. 17. Dynamic compression for Cloud CDN is GA, and reduces the size of responses transferred from the edge to a client to accelerate page load times and reduce egress traffic.18. Media CDN supports the Live Stream API to ingest and package source content into HTTP-Live Streaming and DASH formats for optimized live streaming.19. Dynamic Ad Insertion with Google Ad Manager for Media CDN provides customized video ad placements.20. Media CDN’s new third-party ad insertion capability is based on the Video Stitcher API. 21. Network Actions for Media CDN, in private Preview, is a fully managed serverless solution based on open-source web assembly, and unlocks custom use cases such as security controls, cache offload, custom logs, and more.22. Cloud Firewall Standard is a new tier for Cloud Firewall that offers expanded policies via objects for firewall rules that simplify configuration and micro-segmentation. 23. Cloud Firewall Essentials, Cloud Firewall’s new foundational tier, includes recent support for Global and Regional Network Firewall Policies, and IAM-governed Tags. Learn more about the Cloud Firewall family in MOD107.24. Google Cloud Armor now supports ML-based Adaptive Protection to automatically deploy its proposed rules.25. Cloud Armor gained enhanced tuning for preconfigured WAF rules, adding field exclusion, signature opt-in, and expanded JSON content type support. 26. Preconfigured WAF rules for OWASP Top 10 web-app vulnerability risks are now GA.27. Google Cloud Armor was named a Strong Performer in The Forrester Wave™: Web Application Firewalls, Q3 2022. 28. Network Analyzer for Network Intelligence Center automatically monitors VPC network configurations and detects misconfigurations and suboptimal configurations, and is now GA.29. Network Intelligence Center is integrated with the Recommender API.30. The Performance Dashboard for Network Intelligence Center provides visibility into the performance of the entire Google Cloud network and into your project’s resources. 31. Network Intelligence Center Network Topology has been enhanced with a new “top talkers” view. 32. Firewall Insights for Network Intelligence Center includes enhancements such as IPv6 rule coverage and custom insight refresh cycle to generate shadowed rule insights for projects. You can learn more about all our networking announcements in our blog post, and in the session Simplify and secure your network for all workloads.Hybrid and multicloud33. A new user interface in Anthos provides simplified cluster configuration. 34. New fleet management capabilities in Anthos let you manage growing fleets of container clusters across clouds, on-premises, and at the edge and for different use cases. 35. Anthos clusters in retail edge environments now support virtual machines (GA). Learn more about Anthos in session MOD208.36. Google Distributed Cloud Edge GPU-Optimized Config, is now GA in server-rack form factors powered by 12 Nvidia T4 GPUs. Learn more in session MOD207.Developer productivity37. A new Google Cloud Skills Boost annual subscription includes Innovators Plus developer benefits for $299/year.38. Cloud Deploy supports continuous deployment directly to Cloud Run, with one-click approvals and rollbacks, enterprise security and audit, and built-in delivery metrics. Learn more in sessionBLD203.39. New Cloud Run Integrations tie in Google Cloud services with a single click, for example, configuring domains with a Load Balancer or connecting to a Redis Cache.40. Cloud Run customized health checks offer user-defined, container-level HTTP and TCP Startup probes. 41. A new workshop helps you discover how to unlock efficiency and innovation with a GKE Autopilot.42. Google has joined the Eclipse Adoptium Working Group, a consortium of leaders in the Java community working to promote a higher quality, developer-centric standard for Java distributions, and will contribute to and commercially support the Adoptium Temurin JDK.Developer security43. Software Delivery Shield is a solution for improving the security of all the code, people, systems, and processes that contribute to development and delivery of your software supply chain. Learn more in the blog, and at session SEC100. 44. The new Cloud Workstations provides fully managed development environments on Google Cloud, and is a part of Software Delivery Shield.45. A partnership with JetBrains offers fully managed Jetbrains IDEs as part of Cloud Workstations.46. Source Protect for Cloud Code gives developers real-time security feedback as they work in their IDEs, identifying issues such as vulnerable dependencies and license reporting.47. Assured Open Source Software now includes 250 packages across Java and Python that are all regularly scanned, analyzed, and fuzz-tested for vulnerabilities.48. Container Analysis now includes on-push vulnerability scanning of Maven and Go containers and non-containerized Maven packages.49. Container Analysis can now automatically generate a Software Bill of Materials (SBOM).50. Cloud Build officially supports SLSA Level 3 builds.51. There’s authenticated and non-falsifiable build provenance in Cloud Build for both containerized applications and non-containerized Maven and Python packages.52. Cloud Build can display security insights for built applications. 53. Google Kubernetes Engine’s (GKE) security posture dashboard provides detailed assessments, severity ratings, and advice on the security posture of your clusters and workloads, including insights into OS vulnerabilities and workload configurations. Management and migration tools54. Migration Center brings assessment, planning, migration, and modernization tooling into a centralized location.55. Dual Run for Google Cloud allows customers to simultaneously run mainframe workloads on existing mainframes and on Google Cloud, to perform real-time testing before promoting the new Google Cloud environment as their system of record. Learn more here.56. Workload Manager, now in Preview for SAP workloads, is a Compute Engine service that provides automated analysis of enterprise systems on Google Cloud.57. Google Cloud Carbon Footprint, now GA, provides granular emissions data for cloud workloads and transparency into the energy scores of Google Cloud regions.58. Active Assist carbon emissions estimates are GA, making it simpler to remove unattended projects. Data CloudGoogle’s Data Cloud can transform your decision making and turn data into action by operationalizing data analytics and AI. In the session What’s next for data analysts and data scientists, June Yang, VP, Cloud AI and Industry Solutions and Sudhir Sampatrao Hasbe, Sr. Director, Product Management, discussed the latest data analytics and AI innovations. And in What’s next for data engineers, Andi Gutmans, VP & GM for Databases talked about product innovations across Spanner, AlloyDB, Cloud SQL and BigQuery. Here’s the breakdown. AI and ML59. Translation Hub is a fully managed, self-serve AI Agent that lets localization managers and other employees translate content into 135 languages at the click of a button, helping promote more inclusive, impactful communication while also cutting costs and hyperscaling content.60. DocAI Warehouse leverages AI to help businesses store, organize, search, govern, and manage documents and their extracted data and metadata. 61. The new Document AI Workbench feature lets users extract data from any document by creating business-specific custom document parsers.62. The Vertex AI Vision service can make powerful computer vision and image recognition AI more accessible to data practitioners.63. OpenXLA Project is a consortium that includes Amazon Web Services, AMD, Arm, Google, Intel, Meta, NVIDIA, and more, and whose projects will accelerate machine learning by addressing incompatibilities between frameworks and hardware. Data analytics64. BigQuery now lets you analyze unstructured and streaming data, such as raw documents and PDFs, video and audio, even call center logs—as much as 90% of all data is considered unstructured.65. BigLake now supports a trio of popular data formats: Apache Iceberg, the Linux Foundation’s Delta Lake, and — coming soon — Apache Hudi.66. The integration of BigQuery with Apache Spark lets data practitioners create procedures in BigQuery with Spark that can integrate with their SQL pipelines, greatly speeding up and enhancing processing times. 67. System Insights now includes Cloud SQL security and performance recommenders.68. Updates to Dataplex will automate common processes related to data quality and data lineage, cutting down on manual work to clean up data and enhancing accuracy overall.69. We expanded integrations to our data cloud products with several popular enterprise data platforms, including Collibra, Databricks, Elastic, Fivetran, MongoDB, Sisu Data, Reltio, and Striim.Business intelligence70. Google Cloud’s business intelligence family is now consolidated under the Looker umbrella, and Data Studio is now Looker Studio, available at no cost.71. You can now access Looker data models from Looker Studio. 72. A new Looker Studio Pro offers new enterprise management features, team collaboration capabilities, and SLAs. 73. Looker (Google Cloud core) is available in the Google Cloud console and is integrated with core cloud infrastructure services, such as key security and management services. 74. Enhancements to Looker, BigQuery, and Microsoft Power BI make it easier for Tableau and Microsoft customers to analyze trusted data from Looker and simply connect it with BigQuery.75. Looker will be integrated into many of your favorite Google Workspace programs — starting with Google Sheets — combining our productivity and intelligence tools in one place. 76. A new partnership with Sisu Data provides easy access to Sisu capabilities from inside Looker and BigQuery, finding root causes 80% faster than traditional approaches. Learn more about our business intelligence innovations here or in the session, Bringing together a complete, unified BI platform with Looker and Data Studio. Databases77. Cloud Bigtable change streams allows you to track writes, updates, and deletes to Bigtable databases and replicate them to downstream systems such as BigQuery. 78. The AlloyDB partner ecosystem now includes more than 30 partner solutions to support business intelligence, analytics, data governance, observability, and system integration.79. A Spanner PostgreSQL interface now supports its first group of PostgreSQL ecosystem drivers, starting with Java (JDBC) and Go (pgx). 80. By integrating Vertex AI with Spanner, you can use a simple SQL statement in Spanner to call a machine learning model in Vertex AI.81. For applications using a Firestore backend, we’ve removed the limits for write throughput and concurrent active connections. 82. The new Firestore COUNT() function lets you perform cost-efficient, scalable, count aggregations. 83. Support for Time-to-live (TTL) in Firestore lets you pre-specify when documents should expire, and rely on Firestore to automatically delete expired documents.Trusted CloudThe changing threat landscape requires a ground-up security transformation. Sandra Joyce, EVP, Intelligence & Government Affairs at Mandiant, and Sunil Potti, VP & GM, Cloud Security for Google Cloud, discussed Google Cloud’s security vision and our latest product innovations in the session What’s next for security professionals, including:84. The new Chronicle Security Operations is a modern, cloud-native suite that can better enable cybersecurity teams to detect, investigate, and respond to threats. 85. Confidential Space allows multiple parties to securely collaborate, boosted by a trust guarantee that their data stays protected from their partners.86. A Google Cloud portfolio of solutions helps customers address their digital sovereignty concerns.87. We’ll be integrating the groundbreaking technology of Foreseeti Security, a startup focused on attack simulation and risk quantification, into Security Command Center in Q4. It can help you apply targeted remediations before attackers can take advantage of high-risk vulnerabilities.88. To help organizations better manage risks in their online channels, reCAPTCHA Enterprise and Signifyd will partner to bring to market a joint anti-fraud and abuse solution. 89. Palo Alto Networks customers can now pair Prisma Access with BeyondCorp Enterprise Essentials to help secure private and SaaS app access while mitigating internet threats across managed and unmanaged devices with a secure enterprise browsing experience. 90. We packaged our best practices and implementation experience for customers in Zero Trust Advisory solutions, and our Cybersecurity Action Team and select partners can help guide you through the Zero Trust journey with exploratory workshops, architecture reviews, customized recommendations, and implementation support. Collaboration CloudIn the session What’s next in productivity and hybrid work, Aparna Pappu, VP & GM for Google Workspace and Ilyn Brown, VP, Product Management for Google Workspace made a wealth of announcements focused on helping organizations thrive in a hybrid world. This included our investments in immersive connections, our approach to bringing people closer together through our communication products, smart canvas, our next-generation collaboration experience, and enhancing our cloud-first security model to help people work safer.Read about all of these Workspace announcements here.Google Meet, Chat, and Voice91. Adaptive framing gives everyone a chance to be seen in the conference room when collaborating with remote colleagues, using AI-powered cameras from Huddly and Logitech.92. Meeting room check-ins lets participants know who is in the room by displaying their names alongside the room.93. Companion mode mobile gives in-room attendees the ability to fully participate by raising their hand, chatting, or asking questions from their phone while leveraging the in-room audio and video. 94. Assigning conference rooms to breakout rooms helps manage the logistics for in-room attendees during breakout discussions. 95. Automatic video framing centers participants in their video tile before joining a meeting and lets them manually reframe at any time. 96. Auto transcriptions removes the burden of taking notes (English, with French, German, Portuguese and Spanish coming in 2023).97. Speaker spotlight in Slides collapses the boundary between the story and storyteller in a hybrid world by placing the speaker’s video directly within their content. 98. Custom emojis and inline threaded conversations enable people to express themselves more authentically and go deeper on specific conversations. 99. Broadcast-only spaces in Google Chat make it easier for leaders to make broad announcements and maintain connections across their organizations. 100. SIP Link in Google Voice allows companies to assign and manage phone numbers provided by their telecommunication provider alongside Google-provisioned numbers. 101. APIs for Meet and Chat give developers programmatic access to common functions like creating and starting meetings or initiating messages directly from a third-party app. Asana and LumApps will be the first partners to leverage these in their apps. 102. Meet add-on SDK enables developers to embed their app directly into the Meet experience, with Figma being one of the first add-on partners. 103. Chat and AppSheet integration enable people to create and interact with custom AppSheet apps right within Chat. Our low-code and no-code platform lets anyone without coding experience build mobile and web applications quickly.Smart canvas104. Custom building blocks in Google Docs enable users to build their own reusable components that can be easily accessed with the @ menu. 105. Variables in Google Docs enable users to define common data elements in a Doc, such as a client name or contract number, and update it throughout the document by changing the value in one place. 106. Smart chips and a new timeline view in Google Sheets extends the power of smart canvas allowing people to easily pull in people, files, and calendar details. 107. Smart chip data extraction lets users quickly populate spreadsheets with important information from chips they use across Workspace. 108. Smart chips for third-party apps lets users view and engage with rich third-party data in the flow of work rather than switching tabs or context, including AODocs, Asana, Atlassian, Figma, LumApps, Miro, Tableau, and ZenDesk coming soon. Work safer109. We’re extending client-side encryption (CSE) to Gmail and Google Calendar, allowing Enterprise Plus and Education Plus/Standard customers to have complete control over access to their data to address a broad range of data sovereignty and compliance requirements.110. Data Loss Prevention (DLP) checks in Google Chat lets admins create custom policies to prevent sensitive information from leaking, scans content in real-time and applies corrective action fast.111. Trust rules in Drive, currently in beta, allow for more granular control of internal and external sharing, providing admins more flexibility in establishing collaboration boundaries. Customers and partnersWe wouldn’t be here today without our customers and partners. Throughout the keynotes and breakout sessions, they joined us on stage to discuss how they are using Google Cloud technologies to transform how organizations do business. The following organizations announced new or expanded relationships with Google Cloud: 112. Coinbase, a leading crypto exchange, will move to Google Cloud’s infrastructure and certain Google Cloud customers will now be able to pay for cloud services with cryptocurrencies using Coinbase Commerce.113. The Australian Securities Exchange (ASX) has selected Google Cloud as its preferred cloud partner to build its data product innovation strategy. 114. Multinational insurance company Prudential plc and Google Cloud announced a strategic partnership to enhance overall health and financial inclusion for communities across Asia and Africa.115. Rite Aid will rely on Google Cloud to help it realize its vision of a modern pharmacy, building new, personalized experiences that allow Rite Aid pharmacists to spend more time engaging with customers.116. Snap and Google Cloud will expand their ten-year partnership to power the next phase of Snap’s growth, with a focus on infrastructure, big data and analytics solutions, and AI/ML. 117. Toyota announced the launch of Speech On-Device for select vehicles powered by Google Cloud technology, which will enable voice requests to be served directly by vehicles’ multimedia system processors, without the need for internet connectivity. 118. Together, T-Mobile and Google Cloud will help to improve the wireless provider’s customer experience services using our expertise in data analytics, AI, and ML, and our extensive portfolio of leading 5G and edge computing solutions.119. African e-commerce company Twiga Foods is working with Google Cloud to run an efficient food value chain that connects farmers directly with vendors.120.  Wayfair has completed a full migration of its data center applications and services to the cloud, with Google Cloud as the foundation of its overall cloud strategy.121. Paramount Global, one of the world’s largest producers of premium entertainment content, is using Media CDN, citing consistently superior performance and offload metrics. 122. Accenture and Google Cloud expanded their global partnership, creating a new, dedicated Google Cloud professional services group to accelerate customers’ consumption of Google Cloud services. 123. Lufthansa Group announced that Google Cloud helped it cut its Co2 emissions by an estimated 7,400 tons per year — the equivalent of 18 Boeing 777 roundtrip flights between Zurich and New York City or 370 rotations between London and Zurich. OK, that was a lot of announcements. Thank you to all of the teams at Google as well as our customers and partners who are building together with us. As Thomas Kurian shared at the end of his opening keynote, “We’re excited to develop technology today to help you create a better tomorrow.”  We’re already making plans for next year — watch this space to stay in the loop about Google Cloud Next ‘23, and other events in your area.Related ArticleWhat’s next for digital transformation in the cloudGoogle Cloud ’Next 22 is here! Check out the official kickoff blog and hear from our CEO, Thomas Kurian, on new customer wins, partnershi…Read Article
Quelle: Google Cloud Platform

At Next ’22, introducing new capabilities for secure transformations

Organizations large and small are realizing that digital transformation and the changing threat landscape require a grounds up effort to transform security. At Google Cloud, we continue to invest in our vision of invisible security where advanced capabilities are engineered into our platforms, operations are simplified, and stronger security outcomes can be achieved. We made five major security announcements yesterday at Google Cloud Next: Introducing Chronicle Security Operations, to help detect, investigate, and respond to cyberthreats with the speed, scale, and intelligence of GoogleIntroducing Confidential Space, to help unlock the value of secure data collaborationAdvancing digital sovereignty on Europe’s terms, to address growing demand for cloud solutions with high levels of control, transparency, and sovereigntyIntroducing Software Delivery Shield, to help improve software supply chain security New and expanded Google Cloud partnerships with leaders across the security ecosystem  Today at Next ‘22, we’re introducing additional new security products, partnerships, and solutions across security analytics, anti-fraud measures, device security, Zero Trust, and open source software security to help our customers around the world address their most pressing security challenges.Our Assured Open Source Software service, which we announced earlier this year, is now available in Preview. Assured OSS enables enterprise and public sector users of open source software to easily incorporate the same trusted OSS packages that Google uses into their own developer workflows. You can sign up for the Preview of Assured OSS here.Security teams must continually measure and manage risk in their cloud environments. Earlier this year we acquired Foreseeti, a startup focused on attack simulation and risk quantification. We’re excited to announce that the integration of Foreseeti’s groundbreaking technology, which can help teams understand their exposure and prioritize contextualized vulnerability findings, will be coming to Security Command Center in Preview in Q4. Security Command Center will use Forseeti’s advanced attack path simulations to help you apply targeted remediations before attackers can take advantage of high-risk vulnerabilities.To help organizations better manage risks in their online channels, reCAPTCHA Enterprise and Signifyd will partner to bring to market a joint anti-fraud and abuse solution. This solution will combine the behavioral analysis capabilities of reCAPTCHA Enterprise with the anti-fraud capabilities of Signifyd to help enterprises reduce abuse, account takeovers, and payment fraud. We continue to invest in new initiatives with our BeyondCorp Alliance partners. Palo Alto Networks customers can now pair Prisma Access with BeyondCorp Enterprise Essentials to help secure private and SaaS app access while mitigating internet threats across managed and unmanaged devices with a secure enterprise browsing experience. We now package best practices and implementation experience for our customers in Zero Trust Advisory solutions. Our Cybersecurity Action Team and select partners can help guide you through the Zero Trust journey with exploratory workshops, architecture reviews, customized recommendations, and implementation support. Google Cloud Armor, which was instrumental in stopping the largest Layer 7 DDoS attack to date, was named a Strong Performer in The Forrester Wave™: Web Application Firewalls, Q3 2022. This is our debut in the WAF Wave, and it’s encouraging to see the recognition for the product in this market segment.Google Workspace has received several security updates and advances. They bring data loss prevention (DLP) to Google Chat to help prevent sensitive information leaks, new Trust rules for Google Drive for more granular control of internal and external sharing, and Client-side encryption (CSE) in Gmail and Google Calendar to help address a broad range of data sovereignty and compliance requirements. You can learn more in our Workspace blog.Learn more at Google Cloud NextOur growing team at Google Cloud Security remains focused on delivering solutions that can make governments and enterprises safer with Google, in our trusted cloud and through products that bring our security capabilities to on-premises environments and other clouds. Learn more about these announcements and capabilities by attending the Security sessions at Google Cloud Next all this week and on-demand soon after.Related ArticleIntroducing Chronicle Security Operations: Detect, investigate, and respond to cyberthreats with the speed, scale, and intelligence of GoogleWe are excited to unveil Chronicle Security Operations, a modern, cloud-native suite that can better enables cybersecurity teams to detec…Read Article
Quelle: Google Cloud Platform

The future of sustainable flying is data-driven for Lufthansa Group

In the past few years, the airline industry hasannounced its commitment to achieving net-zero carbon emissions in the next 30 years. Meeting this target will largely depend on the industry’s ability to access sustainable fuel, acquire the latest carbon-friendly aircraft technology, and develop optimization strategies for efficient operations in the air and on the ground. Adding to the complexity are the daily challenges the industry faces, such as unpredictable resource availability, volatile weather conditions, and economic instability while trying to meet passenger expectations.The Lufthansa Group recognized that this increasingly complex environment required a new approach to data management. The airline partnered with Google Cloud to develop a platform that facilitates better planning and steering of the airline’s daily flight operations. The efficiencies gained through the deployment of Google Cloud have led to measurable CO2 reductions through more efficient aircraft deployment. AI-enabled scenario planning and increased visibility into weather patterns, routing options, aircraft fuel-efficiency, and aircraft usage have played a significant role in the airline’s success.Missed connections: The need for centralized data access grows Sustainability is a growing priority to the day-to-day operations at Lufthansa Group. The airline works with Google Cloud to run an Operations Decision Support Suite (OPSD). OPSD is a cloud-based operational planning tool integrating data from the core systems running aircraft rotation, passenger management, crew management, and technical fleet management. It was initially introduced to the Lufthansa Group subsidiary Swiss International Air Lines and is now to be rolled out across the entire Group.  Taking advantage of GoogleBigQuery andVertex AI for analytics and modeling, OPSD derives predictive intelligence from the data, suggesting scenarios for the airlines’ operations control center team so they can make optimal decisions at any given time and help the company make headway on its sustainability goals, including carbon emissions targets.“Since our collaboration with Google Cloud, we have elevated our passenger experience by improving our hub steering and avoiding missed connections,” explains Christian Most, project lead for the Lufthansa Group’s OPSD. “By this, we have an impact also on our sustainability by increasing the efficiency of our operations. [This] is a technology where you can align multiple target functions into one and weigh these different input factors based on the situation, and then get the best solution.”Lufthansa Group considered several technology partners for the optimization project but selected Google Cloud because the OPSD team needed a solution that could work across its many operating units. Google Cloud offered to come on board as a strategic partner rather than just a service provider to ensure Lufthansa Group builds a platform that can meet these cross-functional needs, according to Most.Smart aircraft assignments lead to less fuel burnLufthansa Group works with and deploys tools that accelerate its ambitious carbon-reduction targets. Google Cloud was already well established in this space, having launched asustainability partnership program in October 2021 to develop new technologies that can deliver the massive datasets and cloud-native solutions customers need to accelerate their sustainability initiatives.In February 2021, the OPSD and Google Cloud team began working on several pilot projects after a yearlong delay due to the pandemic. They identified flight rotation management as one of the key areas of focus to improve fuel efficiency.Flight rotation involves choosing aircraft that will increase efficiencies for a particular flight based on a variety of factors, including the aircraft’s passenger capacity, weight, maintenance schedules, and fuel burn. The amount of fuel consumed during flight varies from plane to plane, depending mainly on the trajectory of the aircraft and the type of engine. This is why it’s important to have clear visibility into aircraft availability, because the differences in fuel efficiency between similar aircraft can range up to 10%. Cleaning and maintenance schedules are also important considerations. The cleanliness of an aircraft can make an additional difference of 1% when it comes to fuel efficiency. Also, some flight systems might be calibrated differently than others, which can lead to more drag — the amount of resistance an aircraft encounters in flight.The OPSD collates data about aircraft maintenance, passenger booking data, routes, and cargo data so the team can allocate the most efficient aircraft for each flight, which helps the company reduce its absolute emissions.For example, an Airbus A321neo, which stands for “new engine option,” would be 15% to 20% more efficient than a standard Airbus A321 on a four-hour trip to the Canary Islands. How does the team know this? The scenario-planning capabilities enabled by Google Cloud help controllers determine which aircraft is ideal for a particular route, considering all available live data. The efficiencies gained from these decisions, even in small numbers, add up to significant savings.“When we uncover an opportunity to improve sustainability, this is where the magic happens,” says Most. “If you have multiple factors to weigh against, you will see at the end a benefit for operations, for the customer, and for your costs. Improving sustainability always comes with many advantages for other factors.”Vertex AI delivers more accurate weather reports Most of us know firsthand the impact that weather can have on travel, whether we’ve been stuck at an airport after a canceled flight or missed a connection due to weather-related delays. Lufthansa Group and its frontrunner SWISS are trying to improve the traveler experience in the most efficient way possible by using data and Vertex AI to predict individual connecting timesand to plan more effectively for inclement weather.For example, the company is able to integrate historical data from weather agencies across Switzerland to predict the duration of a phenomenon called Bise. Bise is a cold north-easterly wind that blows through the Swiss Mittelland. In Zurich, a strong Bise can cause flight delays and cancellations because air traffic control has to reduce the arrival capacity by up to 30%. Furthermore and to make things worse, the departure capacity is also heavily reduced as the flight paths of arriving and departing aircraft intersect. Using Vertex AI, SWISS can model scenarios based on the weather data to gain a more accurate view of delays and plan accordingly.“Now we can predict how long the Bise will last, how strong the winds are, the capacity limitations we expect for this timeframe, and thus be able to accurately predict the impact on our flight operations, which we didn’t have in the past,” Most said.In the event of a cancellation, the system also provides a range of efficient rebooking options via relevant hubs throughout the Lufthansa Group and it’s partners . Looking ahead, the company plans to extend the capabilities of Google Cloud to other stakeholders, including airports, air traffic controllers and other providers, to drive additional efficiencies.“It’s called the industrial cloud, where we all work together and share information in order to optimize our system jointly rather than optimizing yourself, which can lead to bottlenecks in the system,” Most explained. “That’s the ultimate vision we are pursuing.”The sustainability journey continuesWithin 18 months of working with Google Cloud on these initiatives, SWISS has already:Cut Co2 emissions by an estimated 7,400 tons per year — the equivalent of 18 Boeing 777 roundtrip flights between Zurich and New York City or 370 rotations between London and Zurich.Optimized at least half the flights in the SWISS network.Saved 5.2 million Swiss francs this year, streamlining its four key operational domains — aircraft rotation, passenger management, crew management, and technical fleet management.Increased agility and flexibility to respond to unexpected events via scenario-planning capabilities.These achievements have been so significant, in fact, that Lufthansa Group recently wasrecognized with a Google Cloud Sustainability Customer Award. And because of the strength of the continued collaboration, SWISS and the Lufthansa Group are able to explore new possibilities for even more sustainability progress. “It’s very easy to work with Google Cloud; it’s very honest,” says Most. “They have so many ideas about what else we could do with the technology, so it’s a lot of fun.”Related ArticleGoogle Cloud announces new products, partners and programs to accelerate sustainable transformationsIn advance of the Google Cloud Sustainability Summit, we announced new programs and tools to help drive sustainable digital transformation.Read Article
Quelle: Google Cloud Platform

20+ Cloud Networking innovations unveiled at Google Cloud Next

Networking is the foundational fabric that allows organizations to thrive in a digital business world. Today at Next ‘22, we are announcing a series of innovations to our Google Cloud networking services, all designed to meet customers where they are with AI/ML-powered services and built-in security. We start with a planet-scale network that is continually expanding to reach more customers. At 35 regions, 106 zones and 173 network edge locations across 200+ countries and territories, the Google Cloud Network offers services that allow customers to easily migrate, modernize, secure, and observe their workloads.“As enterprises continue to migrate new and established workloads to public cloud, they are recognizing that network architectures, infrastructure, and operating models must be modernized. In a cloud context, the network truly is the digital nervous system, providing secure and ubiquitous connectivity for business resilience and digital experiences. With these latest enhancements and additions to its network and security portfolio, Google Cloud is responding to the need for simplified cloud migrations through network modernization, which is integral to the success of enterprise digital transformation,” said Brad Casemore, Research VP, Datacenter and Multicloud Networks, IDC. Let’s take a closer look at all the enhancements we announced today, also covered in our Networking session MOD 205.  Simplify migrationsAs customers migrate services to the cloud, they may face connectivity and security challenges. Private Service Connect connects services across VPC networks that are in different groups, teams, projects or organizations, over an encrypted connection. Today, we are announcing the following Private Service Connect enhancements in Preview:  L7 PSC provides consumer-controlled security, routing, and telemetry to help enable more flexible and consistent policy for all servicesPrivate Service Connect over interconnect provides support for on-prem traffic through Cloud Interconnects to PSC endpointsPrivate Service Connect for hybrid environments can enable producers and consumers to securely connect and access managed services from cloud or on-premIntegration with 5 new partner managed services from Confluent, Databricks, DataStax, Grafana, and Neo4J, enabling customers to easily consume data and analytics services You can learn more about Private Service Connect and these enhancements here. Customers with High Performance Computing (HPC) workloads are migrating to the cloud to leverage exponential gains in IOPS. Workloads such as scale-out analytics, AI/ML, and financial risk modeling and simulation demand the highest compute and network performance. We are introducing the preview of 200 Gbps networking for the new C3 virtual machine family, offering 2x the bandwidth of the C2 family, and line rate encryption using the open-source PSP Security Protocol. Accelerate modernization When it comes to the network, modernization takes on many forms. For some customers, it’s about application modernization and for others, it’s about modernizing with cloud and reaching more customers through content-delivery networks (CDNs). Here are just a few of the ways we’re helping Google Cloud customers modernize their network infrastructure. Content Delivery Network Earlier this year, we introduced Media CDN, which leverages the same infrastructure as YouTube to enable exceptional video-on-demand and live streaming experiences through caching presence across 1,300+ cities and 200+ countries and territories. Paramount Global is one of the world’s largest producers of premium entertainment content, and has adopted Media CDN: “Streaming is one of the key growth areas for Paramount Global. When we migrated traffic onto Media CDN, we observed consistently superior performance and offload metrics. Partnering with Google Cloud enables us to provide our subscribers with the highest quality viewing experience.” says Chris Xiques, SVP of Video Technology Group at Paramount Global.Media CDN now supports the Live Stream API to ingest and package source content into HTTP-Live Streaming and DASH formats for optimized live streaming. We are enabling two new developer-friendly integrations in Preview for Media CDN: Dynamic Ad Insertion with Google Ad Manager which provides customized video ad placements, and third-party Ad Insertion using our Video Stitcher API for personalized ad placement. With these options, content producers can introduce additional monetization and personalization opportunities to their streaming services. For advanced customization, we are introducing the Preview of Network Actions for Media CDN, a fully managed serverless solution based on open-source web assembly that enables programmability for customers to deploy their own code directly in the request/response path at the edge. Using Network Actions, customers can unlock a wide variety of custom use cases such as security controls, cache offload, custom logs, and more. Many customers are rethinking and modernizing their CDNs and migrating to cloud-based solutions to minimize costs and maximize end-to-end performance. AppLovin, which provides an industry-leading mobile app platform, is one such customer that migrated to Cloud CDN for improved performance. “AppLovin powers many of the world’s most popular mobile apps and game studios. Partnering with Google Cloud has enabled us to expand our platform globally and reach more users quickly. We tripled our traffic in 90 days with millions of requests per second and saw a 50% reduction in latency with Google Cloud Load Balancing and Cloud CDN,” says Omer Hasan, VP of Operations at AppLovin. Today, we are adding dynamic compression to Cloud CDN to further accelerate applications by significantly reducing the size of responses transferred from the edge to a client. Dynamic compressionaccelerates page load times and reduces egress traffic for better performance and efficiency. Container networking Customers running network-intensive Enterprise and Telco workloads in container network functions (CNFs) can use high-performance dataplane and multi-networking under the umbrella of Network Function Optimizer. Network Function Optimizer, in Preview, delivers enhanced networking capabilities that allow customers to connect multiple container network functions, apply labels for selection and to steer the traffic to them. High performance networking in Google Distributed Cloud Edge platform leverages capabilities such as DPDK and SR-IOV for faster packet processing.Protect with built-in securityGoogle Cloud offers a comprehensive network security solution to help protect your cloud infrastructure. Cloud Firewall and Cloud Armor are two of those tools.Expanding Cloud FirewallGoogle Cloud Firewall helps customers achieve a zero-trust network posture via a fully distributed, cloud-native firewall service with advanced protection capabilities and granular controls. We are expanding our Cloud Firewall product line and introducing two new tiers: Cloud Firewall Essentials and Cloud Firewall Standard. The new Cloud Firewall Standard in Preview offers expanded policy objects for firewall rules that can simplify configuration and micro-segmentation to help protect your cloud infrastructure and workloads. It includes the following types of objects, whose contents are built and auto-updated by Google: Google Cloud Threat Intelligence – with five types of curated lists, one of which is known malicious IPs – Domain Name (FQDN),  and Geo-location based objects, which together, combine to offer robust and highly scalable protection. Cloud Firewall Essentials is our current foundational tier of firewall capabilities. We recently introduced new configuration structures, Global and Regional Network Firewall Policies, which havebuilt-in IAM controls, may be applied across VPCs, and support batch rules updates. In addition, we announced IAM-governed Tags, enabling scalable micro-segmentation policies that follow the workload. Both of these features are now generally available. And we have added Address Group objects, in Preview, to help simplify automation and infrastructure-as-code operations.The combination of IAM-governed Tags in Cloud Firewall Essentials, the dynamic objects in Cloud Firewall Standard, Address Groups, and our existing hierarchical firewall rules helps customers run a very flexible, least-privilege, self-service environment that enforces pinpoint policy with greater simplicity and decreased operational cycles. You can hear more about Cloud Firewall at Next session MOD107.Cloud Armor named a Strong PerformerWe’ve also extended the capabilities of another network security product, Google Cloud Armor, which helps protect web applications, services, and APIs from both DDoS attacks and web application exploit attempts. You can now configure the ML-based Adaptive Protection capability – which recently detected and protected a customer from the largest L7 DDoS attack to date (hear more in session SEC201) – to automatically deploy its proposed rules. We’ve also enhanced tuning for preconfigured WAF rules, adding field exclusion, signature opt-in, and expanded JSON content type support, all now in Preview. Preconfigured WAF rules using the latest ModSecurity Core Rule Set v3.3 covering the OWASP Top 10 web-app vulnerability risks are now generally available. And we are pleased to share that Google Cloud Armor was named a Strong Performer in The Forrester Wave™: Web Application Firewalls, Q3 2022 (report linked here). This is our initial debut in the WAF Wave, and it’s encouraging to see the third party recognition for the product in this market segment.Observe, detect, and recommendThroughout the customer journey, observability is a key enabler of successful network migration, modernization, and security. Network Intelligence Center, our real-time observability platform, continues to expand its ability to help customers tame operational complexity. Here are several enhancements to Network Intelligence Center. Network Analyzer, now generally available, automatically learns and monitors customers’ network deployment , specifically to detect mis-configurations and drifts on network topology, firewall rules, routes, load balancers and connectivity to services and applications. Customers can set alerts on insights with log-based alerting, and programmatically access the data with the Recommender API. Performance Dashboard now provides visibility into latency measurements for Google Cloud to Internet traffic at per-project and global levels. This visibility helps customers plan the placement of their Google Cloud resources and overall network architecture. Network Topology is enhanced with a new “top talkers” view so that customers can quickly identify and monitor their top contributors to egress, and optimize the architecture for performance and cost.Firewall Insights launched new enhancements to provide IPv6 rule coverage and custom insight refresh cycle to generate shadowed rule insights for projects. Innovating at all layers of the stackFrom startups born in the cloud to enterprises migrating to the cloud, companies are leveraging the ubiquity of cloud everywhere as a catalyst to shape, expand, and accelerate their digital transformation. At Google Cloud, we are working side-by-side with customers to simplify their cloud journey with innovations at all layers of the networking and security stack to open new possibilities. Check out these Cloud Networking sessions from Google Cloud NEXT to learn more.Related ArticleRead Article
Quelle: Google Cloud Platform

What's new in Google Cloud databases: More unified. More open. More intelligent.

Every organization is going through some form of digital transformation and serving their customers in new ways. Modern conveniences have taught consumers that their experience is paramount — no matter how big or small the company or how complex the problem. Powering these digital experiences are operational databases, the backbone of most applications. The quality of the customer experience is critically dependent on how reliable, scalable, performant, and secure these operational databases are. At Google Cloud, our mission is to accelerate every organization’s ability to digitally transform. A large part of that is helping our customers and partners innovate faster with a unified, open, and intelligent data cloud platform. At Google Cloud Next, we’re excited to announce new Google Cloud databases capabilities that enable more opportunities for growth and innovation within your organization.The four key areas we’ve focused on are: Building a unified and integrated data cloud for transactional and analytical dataBreaking free from legacy databases and our commitment to open ecosystems and standardsInfusing AI and machine learning across data-driven workflowsEmpowering builders to be more productive and impactfulUnifying transactional and analytical data Traditionally, data architectures have separated transactional and analytical workloads, including their underlying databases — and for good reason. Transactional databases are optimized for fast reads and writes, while analytical databases are optimized for aggregating large data sets. Because these systems are largely decoupled, it can create many inefficiencies. Enterprises struggle to piece together disparate data solutions, they spend valuable time managing complex data pipelines, and they expend a lot of effort replicating data between databases. Ultimately, they find it difficult to build intelligent, data-driven applications. At Google Cloud, we’re uniquely positioned to solve this problem because of how we’ve architected our data platform. Our transactional and analytical databases are built on a highly scalable distributed storage system, with disaggregated compute and storage, and high-performance Google-owned global networking. This combination allows us to provide tightly integrated data cloud services across Cloud Spanner, Cloud Bigtable, AlloyDB for PostgreSQL, and BigQuery.We’re excited to announce the Preview of Bigtable change streams for easy data replication. Bigtable is a highly performant, fully managed NoSQL database service that processes over 5 billion requests per second at peak and has more than 10 exabytes of data under management. With change streams, you can track writes, updates, and deletes to Bigtable databases and replicate them to downstream systems such as BigQuery. Change streams helps support real-time analytics, event-based architectures, and multicloud operational database deployments. This capability joins recently launched Spanner change streams. We also recently announced Datastream for BigQuery in Preview, which provides easy replication of data from operational database sources such as AlloyDB, PostgreSQL, MySQL, and Oracle, directly into BigQuery with a few simple clicks. With a serverless, auto-scaling architecture, Datastream allows you to easily set up an Extract, Load, Transform (ELT) pipeline for low-latency data replication, enabling real-time insights in BigQuery.Datastream enables real-time insights in BigQuery with just a few steps.Greater freedom and flexibility with open source and open standardsIn recent years, organizations have become unwilling to tolerate opaque costs, restrictive licensing, and vendor lock-in, and we’re seeing them increasingly adopt open-source databases and open standards. In particular, PostgreSQL has emerged as a leading alternative to legacy, proprietary databases because of its rich functionality, ecosystem extensions, and enterprise readiness.To make sure we support your workloads, we offer three PostgreSQL options. First, AlloyDB for PostgreSQL is a PostgreSQL-compatible database, currently in preview, that delivers the performance, availability, scale, and functionality needed to support commercial-grade workloads. In our performance tests, AlloyDB is more than 4x faster than standard PostgreSQL for transactional workloads. We’re excited to announce a major expansion of the AlloyDB partner ecosystem, with more than 30 partner solutions to support business intelligence, analytics, data governance, observability, and system integration.We also recently announced that our Database Migration Service supports migration of PostgreSQL databases to AlloyDB, in preview. This service helps you migrate to AlloyDB from any PostgreSQL database — whether it’s on premises, self-managed on Google Cloud, or on another cloud — in an easy-to-use, secure, and serverless manner, and with minimal downtime.The second PostgreSQL offering is Cloud SQL for PostgreSQL, a fully managed, up-to-date version of PostgreSQL for easy lift-and-shift migrations or new application development. We support the most popular PostgreSQL extensions and over 100 database flags and you get the same experience of open source PostgreSQL, with the strong management, availability, and security of Cloud SQL. It’s no surprise that Cloud SQL is used by more than 90% of the top 100 Google Cloud customers. New customers can get started with a Cloud SQL free trial.Finally, Spanner, our globally-distributed relational database with strong external consistency and up to 99.999% availability, offers a PostgreSQL interface that lets you take advantage of familiar tools and skills from the PostgreSQL ecosystem. We’re continuing to prioritize PostgreSQL compatibility of Spanner, and are excited to announce a key milestone — the Spanner PostgreSQL interface now supports its first group of PostgreSQL ecosystem drivers, starting with Java (JDBC) and Go (pgx). This support can reduce the cost of migrating apps to Spanner using off-the-shelf PostgreSQL drivers your developers already use. And to further democratize access to Spanner, we recently announced free trial instances.Infusing AI and machine learning across data-driven workflowsAI and machine learning (ML) are critical to data-driven transformations, helping you get more value from your data. Among their many benefits, AI and ML tools can help recognize patterns, enhance and improve operational capabilities with new insights, and create compelling customer experiences. Most companies face significant hurdles not only trying to build ML models, but also integrating them into applications without extensive coding and specialized AI/ML skills. Harnessing AI and ML in workflows of all kinds should be easy, especially within your data platform. At Google Cloud, we’ve invested in AI and ML technologies for both database system optimizations to make our services more intelligent, and for AI and ML service integrations. For database system optimizations, capabilities such as Cloud SQL cost recommenders and AlloyDB autopilot make it easier for database administrators and DevOps teams to manage performance and capacity for large fleets of databases. In addition to infusing AI and ML into our databases, we’ve been focused on providing integration with Vertex AI, Google Cloud’s machine learning platform, to enable model inferencing directly within the database transaction. We’re excited to announce, in preview, the integration of Vertex AI with Spanner. You can now use a simple SQL statement in Spanner to call a machine learning model in Vertex AI.With this integration, AlloyDB and now Spanner can allow data scientists to build models easily in Vertex AI and developers to access these models using the SQL query language. For example, retailers need to detect fraudulent transactions during the checkout process and take appropriate action. With the Vertex AI integration, you can simply call the fraud detection ML model in the Spanner query using a function like ML_PREDICT.Predict fraudulent transactions in retail checkout process using Vertex AI integrationEmpowering builders to be more productiveBuilding, testing and deploying apps is cumbersome. Plus, even after an app is built, maintaining it requires regular monitoring, performance tuning, scaling, and security patching — all of which distract developers from strategic initiatives. As a result, organizations can be slow to innovate and may fall behind their competition. That’s why we prioritize the developer experience and are excited to share the latest advancements we’re making in Firestore, Cloud SQL, and Spanner.Developers love Firestore because of how fast they can build an app end to end. More than 4 million databases have been created in Firestore, and Firestore applications power more than 1 billion monthly active end users using Firebase Auth. But what happens when the application grows? We want to ensure developers can focus on productivity, even when their apps are experiencing hyper-growth. To achieve this, we’ve made three updates to Firestore all aimed at supporting growth and reducing costs. For applications using Firestore as a backend-as-a-service, we’ve removed the limits for write throughput and concurrent active connections. Now, if your app becomes an overnight success, you can be confident that Firestore will scale smoothly. Additionally, we’re rolling out the COUNT() function in preview next week, which gives you the ability to perform cost-efficient, scalable, count aggregations. This capability supports use cases like counting the number of friends a user has, or determining the number of documents in a collection. Finally, to help you efficiently manage storage costs, we’ve introduced time-to-live (TTL) which enables you to pre-specify when documents should expire, and can rely on Firestore to automatically delete expired documents.We’re also making advancements to security and performance in Cloud SQL and Spanner. Now it can be easier to detect, diagnose, and prevent database performance problems with Cloud SQL Query Insights for MySQL (also available for PostgreSQL). We recently introduced PostgreSQL System Insights in preview, and are excited to announce two additional types of Cloud SQL recommenders. Security recommenders continuously detect security vulnerabilities and check for risky security configurations such as a public IP address with broad access or unencrypted connections. Performance recommenders, meanwhile, help identify and resolve common misconfigurations that increase the risk of performance degradation or downtime. We recently launched Query insights for Spanner which provides pre-built dashboards for quickly diagnosing query performance issues. In addition, lock and transaction insights for Spanner (coming Q4, 2022) will help troubleshoot lock contention issues on Spanner that can slow down applications. You can easily correlate row-ranges, columns, and sample transactions contending for locks and debug high latency transactions using granular metrics.Pre-built dashboards to troubleshoot high latencies due to lock contentions in Spanner.Tap into new possibilitiesThe future of data has endless possibilities, and we’re excited to partner with you to help accelerate your data-driven business transformation. Tune into Next ‘22 for more details on the announcements, and get inspired by learning how companies like MLB, PLAID, Forbes, DaVita, Credit Karma, and Box are innovating with Google Cloud databases.Related ArticleLatest database innovations for transforming the customer experienceGoogle Cloud adds Spanner free trial instances and fine-grained access control, Datastream for BigQuery and PostgreSQL, database migratio…Read Article
Quelle: Google Cloud Platform

Advancing digital sovereignty on Europe's terms

In September 2021, we unveiled “Cloud. On Europe’s Terms,” an ambitious commitment to deliver cloud services that provide the highest levels of digital sovereignty while enabling the next wave of growth and transformation for European organizations. We’ve since seen increasing demand from customers and policymakers for digital sovereignty solutions. Working closely with our European customers, partners, policy makers, and governments, today at Google Cloud Next we’re pleased to share that we’ve delivered and are continuing to develop a broad portfolio of Sovereign Solutions that can support European customers’ current and emerging sovereignty needs as they progress their digital transformation. Google Cloud Sovereign Solutions come from these efforts to understand evolving sovereignty requirements. We’ve heard from numerous customers that they would prefer to work with local partners in their transformation journey, and that’s why we have established partnerships including T-Systems in Germany, S3NS in France, Minsait in Spain, and Telecom Italia in Italy. Sovereign Controls by T-Systems is now generally available, and Local Controls by S3NS, the Thales-Google partnership, is now available in Preview. You can expect more region and market announcements in the coming months. Google Cloud Sovereign SolutionsOur Sovereign Solutions are designed to support data, operational and software sovereignty requirements, increasing customer control and transparency for sensitive data moving to the cloud. For example, Sovereign Solutions can help support compliance with European regulations such as GDPR and legal rulings such as Schrems II.Google Cloud Sovereign Solutions comprise Sovereign Controls, which can help organizations more easily manage vital data sovereignty goals, as well as Supervised Cloud and Hosted Cloud options to help address operational and software sovereignty concerns.The range of Google Cloud Sovereign SolutionsThe market is already making valuable use of our offerings: In September, employee communication platform Haiilo said it would rely on the Sovereign Cloud from T-Systems and Google in the future.Oliver Queck, vice president at T-Systems International, said that Sovereign Solutions can help drive digital transformation. “T-Systems and Google Cloud are building and delivering sovereign cloud services for European enterprises from the public and business sectors. Our common goal: support all organizations in migrating their workloads to the cloud – through more innovation, flexibility, performance, and data security.”Let’s look at each of the product offerings: Sovereign ControlsSovereign Controls for Google CloudToday, customers can meet many data sovereignty requirements using Google Cloud controls, delivered directly by Google Cloud through Assured Workloads for EU or through our local partners. These Sovereign Controls can help organizations:Create and maintain workloads with data residency controls in Europe for core customer content at rest, with processes that help limit personnel access to core customer content to EU persons located in the EU;Maintain comprehensive visibility and control over administrative access to the data and workloads;Encrypt data with keys that they (or someone appointed by them) control and manage outside of Google’s infrastructure through our Cloud External Key Manager.At Google Cloud we firmly believe that the control of encryption keys is the strongest and most effective technical measure against extraterritorial requests for data that can be offered to cloud customers today. To achieve sufficient control, keys must be kept outside of the cloud provider infrastructure and coupled to a strong key access justification mechanism. Queck added that Sovereign Controls can help balance data management and control requirements with the drive to innovate. “With Sovereign Controls by T-Systems, we have developed a cloud solution that allows you to securely host your sensitive data and implement supplementary data protection measures that can help meet the requirements of European data protection authorities without losing on scalability or elasticity. In other words, you retain full control over your data, software, and operations, and still benefit from all the advantages of the Google Cloud – especially the innovation power,” he said.Sovereign Controls for Google WorkspaceCustomers’ sovereignty requirements also extend to the digital tools they use to collaborate and communicate. We recently announced Sovereign Controls for Google Workspace, which will provide digital sovereignty capabilities for organizations to control, limit, and monitor transfers of data to and from the EU starting at the end of 2022, with additional capabilities delivered throughout 2023. This commitment builds on existing Client-side encryption,  Data regions, and Access Controls capabilities in Workspace.Supervised CloudOur forthcoming Supervised Cloud offerings will be managed and operated by partners to support data sovereignty and operational sovereignty needs for specialized and highly sensitive data. We are in the process of designing and building these offerings, aligned with local regulations in France, as well as strong customer needs in Germany, with our respective partners S3NS and T-Systems. Cyprien Falque, managing director of S3NS, a Thales and Google Cloud partnership, spoke about plans for their forthcoming solution and ways for customers to begin their journey to the cloud now: “S3NS’ mission is to help public and private organizations in France benefit from the power of Google Cloud while protecting their sensitive data in compliance with the criteria of the French ‘Trusted Cloud’. Our Local Controls offering is a first step and a first milestone this year, before a future solution in compliance with the French ‘Trusted Cloud’ criteria, which we are working on in parallel. Our objective is to be among the first to make such an offering available for certification based on hyperscale cloud technology,” Falque said.Hosted CloudFinally, there are some customers and workloads that have a strict need to support disconnected operations. To help meet these software sovereignty requirements, we will offer Hosted Cloud services, which are part of Google Cloud’s Distributed Cloud offerings. Google Distributed Cloud Hosted does not require connectivity to Google Cloud at any time to manage infrastructure, services, APIs, or tooling.LuxConnect is a Luxembourg-based IT provider whose mission is to strengthen the country’s IT infrastructure and to increase international Internet connectivity in order to drive progress and innovation. LuxConnect CEO Paul Konsbruck said that he is looking forward to the availability of Sovereign Cloud solutions that can complement existing IT services, including Hosted Cloud.“Digital sovereignty is becoming more and more important to us and to our customers across Europe as we work to support their digital transformation initiatives. The ability to keep data within strict boundaries and maintain local operations further enable efforts in Luxembourg to serve for example as “data embassies” – protecting vital data and services that are essential to the smooth running of a country on their behalf, thereby reducing the potential impact of cyberattacks,” he said. “We are closely following the efforts of Google Cloud to develop and offer Hosted Cloud solutions that can complement our data center, connectivity, and HPC offerings.”Expanding the Sovereign Solutions ISV ecosystemIt’s also clear from our discussions with Cloud customers and partners that the ability to meet sovereignty requirements must include support for the applications they use to power their businesses and drive innovation. To this end, today we are thrilled to announce that more than 20 Independent Software Vendors (ISVs) from Europe and around the world have joined the new Google Cloud Ready – Sovereign Solutions program with the intent of bringing their products to Google Cloud Sovereign Solution environments. These partners include Aiven, Broadcom (Symantec), Cloud Software Group (Citrix), Climate Engine, Commvault, Confluent, Datadog, DataIKU, Dell Technologies, Elastic, Fortinet, Gitlab, Iron Mountain, LumApps, MongoDB, NetApp, OpenText, Palo Alto Networks, Pega Systems, Siemens, SUSE, Thales, Thought Machine, Veeam, and VMware. Learn moreWe’ll continue to listen to our customers and key stakeholders across Europe who are setting policy and helping shape requirements for customer control of data. Our goal is to make Google Cloud the best possible place for sustainable, digital transformation for European organizations on their terms — but also for others around the world, and there is much more to come.Related ArticleStrengthening our European data sovereignty offerings with Assured Workloads for EUAssured Workloads for EU on Google Cloud is now generally available to help address customer requirements for data residency and data sov…Read Article
Quelle: Google Cloud Platform

Introducing the next evolution of Looker, your unified business intelligence platform

As consumers, we all benefit from unprecedented access to data in everything we do, from finding answers on the web to navigating a new city to picking the best place to eat dinner. But at work it’s not that easy. Instead of having answers to questions at our fingertips, getting those answers is a costly IT project away—and when we get the answers, they only raise new questions that you then need to get back into the IT queue to answer. Just as Google’s mission is to organize the world’s information and make it universally accessible and useful, Looker aims to do the same for your business data, making it easy for users to get insights, and for you to build insight-powered applications. That vision is our north star for business intelligence at Google Cloud, which is why we acquired Looker in 2020, and why we have big plans for the next few years. Today, we are unifying our business intelligence product family under the Looker umbrella. Looker is the name you’ll hear us use when talking about our Google Cloud business intelligence products, as we bring together Looker, Data Studio, and core Google technologies like artificial intelligence (AI) and machine learning (ML). And starting today, Data Studio is now Looker Studio. With this complete enterprise business intelligence suite, we will help you go beyond dashboards and infuse your workflows and applications with the intelligence needed to help make data-driven decisions.Expanding the power and reach of LookerLooker Studio helps make it easy for everyone to do self-service analytics. It currently supports more than 800 data sources with a catalog surpassing 600 connectors, making it simple to explore data from different sources with just a few clicks, and without ever needing IT. In addition to the functionality customers already know and love, Looker Studio plans to evolve to include a complete user interface for working with data modeled in Looker. As a first step on this journey, we are happy to announce that access to Looker data models from Looker Studio is available in preview today. This capability allows customers to explore trusted data via the Looker modeling layer. For the first time, customers can easily combine both self-service analytics from ad-hoc data sources and trusted data that has already been vetted and modeled in Looker.We love what our users have accomplished with Looker Studio, from tracking NBA MVP Award votes and the location of the International Space Station, to breaking down the pumpkin spice economy and the video gaming industry. To support these vast and diverse use cases, we will continue to make Looker Studio available at no cost. At the same time, many of our customers require enterprise-focused features to use Looker Studio as part of their data stack while also addressing their governance and compliance requirements. To meet this customer demand, we are pleased to announce the availability of Looker Studio Pro. Customers who upgrade to Looker Studio Pro will get new enterprise management features, team collaboration capabilities, and SLAs. This is only the first release, and we’ve developed a roadmap of capabilities, starting with Dataplex integration for data lineage and metadata visibility, that our enterprise customers have been asking for. When Looker joined Google Cloud, one of the primary goals was to bring business intelligence closer to core Google Cloud technologies. As a major step on that journey, we are pleased to announce Looker (Google Cloud core) in preview today. This new version of Looker will be available in the Google Cloud Console and is deeply integrated with core cloud infrastructure services, such as key security and management services. Open data means open business intelligence, tooInsights everywhere doesn’t just mean everywhere in Looker. Our customers want an open data cloud that breaks down silos, whether that’s analytics, business intelligence, or machine learning. Just as we’ve already done with our BigQuery data warehouse, we are committed to integrating Looker with as many Google and partner products as our customers need. For example, we are deeply integrating Looker and Google Workspace so insights are available in the familiar productivity tools you use every day. This will provide easy access, via spreadsheets and other documents, to consistent, trusted answers from curated data sources across your organization. Looker integration with Google Sheets is in preview now, with plans for full release in the first half of 2023. To continue to meet our customers where they are in their open data cloud journey, we are working to connect other popular business intelligence offerings as well. That connection can allow visualization tools, including Tableau and Power BI, to easily analyze trusted data from Looker. Additionally, Looker continues to be an open platform, and we are expanding our partnerships from the modeling layer right into the user experience.To demonstrate that, we are also pleased to announce a new partnership with Sisu Data. Often, your data will tell you when something unusual has happened, but finding out why can take hours or days, even for skilled data scientists. Our partnership with Sisu Data will help automate finding root causes 80% faster than traditional approaches. This deep integration will enable a smooth experience for more customers.Real data, real intelligence, real impactOur customers use Looker for both internal business intelligence and to create embedded data products. Mercado Libre, a retailer in Latin America with a geographically diverse workforce, uses Looker and BigQuery to enable accelerated fulfillment. In the first half of 2022 alone, they were able to deliver 79% of shipments in less than 48 hours. Another customer, Wpromote, is one of Adweek’s fastest growing digital marketing agencies. They rebuilt the infrastructure they use to run every aspect of their business using Looker and BigQuery. “We wanted to build a system with no ceiling, where the only limitation would be our vision and our ability to execute,” Wpromote Chief Technology Officer Paul Dumais said. “Everything that you can do from the Looker UI can be done via API.”So much of our everyday lives revolve around data, and that’s especially true when it comes to the way we work. Data provides us with a wealth of knowledge, but without the right tools, sometimes it can be overwhelming, expensive, and can take far too long. The new, unified Looker product family helps you make the most of your data, delivering a better experience for your teams and, ultimately, a better experience for your customers — today and long into the future. Over 10 million users already access the Looker family of products, including Looker Studio, each month. Join them in making insights more accessible across your organization.To learn more about our other advances and announcements in the data cloud announcements, you can read more here on the Google Cloud Blog.Related ArticleRead Article
Quelle: Google Cloud Platform

Developers – Build, learn, and grow your career faster with Google Cloud

To help developers build faster, learn faster and grow their career faster with Google Cloud, we are excited to announce three developer initiatives today: a new Google Cloud Skills Boost annual subscription with expanded developer benefits; no-cost #GoogleClout challenges; and the Google Cloud Fly Cup Challenge happening during Google Cloud Next, in partnership with the Drone Racing League (DRL). Training made easy, wherever you areA recent survey noted that the number of individuals learning to code online increased from 60% in 2020 to 70% in 2021. Last year, we were the first cloud provider to launch a learning subscription to help address the developer skills shortage. We committed to equipping 40 million people with cloud skills with Google Cloud Skills Boost, which provides learners with online courses, skills development, and certifications. Google Cloud Skills Boost is available for learners globally, and offers training resources in languages including Arabic, Bahasa, Brazilian Portuguese, Chinese, English, French, German, Hebrew, Italian, Japanese, Korean, Polish, Spanish, Turkish, and Ukrainian. With Google Cloud Skills Boost, our goal is to make it easier to get started and grow their cloud skills.Introducing the new Google Cloud Skills Boost annual subscriptionTo build on this work, today, we’re enhancing the Google Cloud Skills Boost annual subscription by introducing Innovators Plus – a new suite of developer benefits, available under the existing $299/year subscription*. Built for developers who are looking to accelerate their professional skills and business growth, this package provides extensive training and certification benefits including live learning events, Google Cloud credits, and certification exam vouchers. Other leading cloud providers limit offers to learning content and labs, or have no developer-targeted offering at all. Through this new Google Cloud Skills Boost annual subscription, developers get the added access, rewards and recognition they’ve been asking for as they level-up their cloud skills. The expanded Google Cloud Skills Boost annual subscription with Innovators Plus offers a comprehensive range of benefits, including:Access to 700+ hands-on labs, skill badges, and courses$500 Google Cloud creditsA Google Cloud certification exam voucherBonus $500 Google Cloud credits after the first certification earned each yearLive learning events led by Google Cloud expertsQuarterly technical briefings hosted by Google Cloud executivesNew Google Cloud learning challenges to build skills In addition to the Google Cloud Skills Boost annual subscription, we’ve introduced other new learning challenges to make learning about Google Cloud technologies fun and rewarding. Take your cloud skills to new heights with the Google Cloud Fly Cup ChallengeWe recently announced the Google Cloud Fly Cup Challenge, created in partnership with The Drone Racing League (DRL) to celebrate the new era of tech-driven sports. Using DRL race data and Google Cloud analytics tools like BigQuery and Cloud SQL, developers of any skill level will be able to predict race outcomes and provide tips to DRL pilots to help enhance their season performance. Participants will compete for a chance to win an all-expenses-paid trip to the season finale of the DRL World Championship Race and be crowned the champion on stage. Register here to join the race to become the DRL champion today.Flex your #GoogleClout and win the hottest book in cloudJust in time for Next, developers can demonstrate their cloud knowledge against participants worldwide in new #GoogleClout challenges — no-cost, 20-minute micro-competitions.Here’s how it works:Work on the six new challenges in the #GoogleClout game by October 13(Optional) Share your scores on social media using the #GoogleClout hashtagIf you complete all six challenges, you’ll receive a special badge on your Developer Profile, plus an electronic copy of Priyanka Vergadia’s bestselling book, “Visualizing Google Cloud”.Grow your career faster with Google CloudThe demand for qualified experts is huge. But what exactly does that mean for you? In Skillsoft’s 2022 list of the top 15 highest paying IT certifications,Google Cloud certifications rank among the top for the 4th year in a row. By building your technical expertise on Google Cloud, you can grow your skills and your career faster.Ready to get started?Visit Google Cloud Skills Boost to start your annual subscription and unlock Innovators Plus benefits.Register for Next and discover more about the Google Cloud Fly Cup and #GoogleClout challenges in the Developer Zone.* Subject to eligibility limitations. Innovators Plus requires you to use a Google Account and a Developer Profile. For customers in the EEA, the UK, and Switzerland), Innovators Plus is restricted to business or professional use.Related ArticleRead Article
Quelle: Google Cloud Platform

Google Cloud Next: top AI and ML sessions

Google Cloud Next starts this week, and features over a dozen sessions dedicated to helping organizations innovate with machine learning (ML) and inject artificial intelligence (AI) into their workflows. Whether you’re a data scientist looking for cutting-edge ML tools, a developer aiming to more easily build AI-powered apps, or a non-technical worker who wants to leverage AI for greater productivity, here are some can’t miss AI and ML sessions to add to your playlist. Developing ML models faster and turning data into action For data scientists and ML experts, we’re offering a variety of sessions to help accelerate the training and deployment of models to production, as well to bridge the gap between data and AI. Top sessions include: ANA204: What’s next for data analysts and data scientistsJoin this session to learn how Google Cloud can help your organization turn data into action, including overviews of the latest announcements and best practices for BigQuery and Vertex AI.ANA207: Move from raw data to ML faster with BigQuery and Vertex AIWhat does the end-to-end journey from raw data to AI look like on Google Cloud? In this session, learn how Vertex AI can help you decrease time to production, track data lineage, catalog ML models for production, support governance, and more — including step-by-step instructions for integrating your data warehouse, modeling, and MLOps with BigQuery and Vertex AI.ANA103: How to accelerate machine learning development with BigQuery ML Google Cloud’s BigQuery ML accelerates the data-to-AI journey by letting practitioners build and execute ML models using standard SQL queries. Join this session to learn about the latest BigQuery ML innovations and how to apply them. Building AI-powered apps Developers building AI into their apps will also find lots to love, including the following: ANA206: Maximize content relevance and personalization at scale with large language modelsAccurately classifying content at scale across domains and languages ranks among the most challenging natural language problems. Featuring Erik Bursch, Senior Vice President of Digital Consumer Product and Engineering at Gannett, this session explores how Google Cloud can help identify content for ad targeting, taxonomize product listings, serve the most relevant content, and generate actionable insights.BLD104:Power new voice enabled interfaces and applications with Google Cloud’s speech solutionsFeaturing Ryan Wheeler, Vice President of Machine Learning at Toyota Connected North American, this session dives into the ways organizations use Google’s automatic speech recognition (ASR) and speech synthesis products to unlock new use cases and interfaces.Applying AI to core business processesEmployees without technical expertise are innovating with AI and ML as well, infusing it into business processes so they can get more done. To learn more, be sure to check out these sessions:ANA109:Increase the speed and inclusivity of global communications with Google’s zero code translation toolsAn estimated 500 billion words are translated daily but most translation processes for enterprises are manual, time-consuming, and expensive. Join this session — featuring Murali Nathan, Senior Director, Digital Experience and Transformation at Avery Dennison — to find out how Google Cloud’s AI-powered translation services are addressing these challenges, helping businesses to drive more inclusive consumer experiences, save millions of dollars, and localize messages across the world in minutes.ANA111: Improve document efficiency with AI: Make document workflows faster, simpler, and pain free with AIGoogle’s Document AI family of solutions help organizations capture data at scale by extracting structured data from unstructured documents, reducing processing costs and improving business speed and efficiency. Featuring Andreas Vollmer, Managing Director, Head of Document Lifecycle at Commerzbank, this session investigates how Google is expanding the capabilities of our Document AI suite to solve document workflow challenges. ANA108:Delight customers in every interaction with Contact Center AIGoogle Cloud Contact Center AI brings the power of AI to large contact centers, helping them to deliver world-class customer experiences while reducing costs. Join this session — featuring Stephen Chauvin, Business Technology Executive, Voice & Chat Automation/Contact Center Delivery at KeyBank — to learn about the newest Contact Center AI capabilities and how they can help your business. Register for Next ‘22.Related ArticleRead Article
Quelle: Google Cloud Platform

Google Cloud Next for security: 6 essential sessions

Zero Trust. Securing the software supply chain. Policy controls. And what about Mandiant? We have so many cool and interesting security sessions coming this week at Google Cloud Next, it can be hard to know where to start. Fortunately, we’ve got you covered with these six must-watch security sessions to add to your playlist:1. SEC101What’s next for security professionals?Kick off your Next Security journey with Mandiant’s Sandra Joyce, Charles Schwab’s Bashar Abouseido, and our own Sunil Potti on Google Cloud’s vision for security. Here you’ll get a first look at many of our latest innovations, and learn from other security industry leaders on how Google Cloud can help secure your digital transformation — and bring cloud-first security capabilities everywhere you operate.2. SEC104Google + Mandiant: Transforming Security Operations and Incident ResponseTake a deeper dive into the role that the Mandiant team will play as they join Google Cloud. A leader in dynamic cyber defense, threat intelligence and incident response services, Mandiant shares our cybersecurity vision to help organizations improve their threat, incident and exposure management.3. SEC300How Goldman Sachs bolstered their security posture through policy management and controlsLearn how Goldman Sachs thinks about and approaches building a strong security posture using Google Cloud controls for defense-in-depth. This session will also cover how other customers use Google Cloud tools to help manage and enforce their policies.4. DEI102Women in securityIn this panel led by Sri Subramanian, our Head of Product for Cloud Identity and Access Management, you’ll get to meet and hear from women in security leadership roles at organizations working with Google Cloud. These leaders play a critical role in driving innovation and security in their organizations and across the industry.5. SEC100From dependencies to deployment: How to secure your software supply chainSoftware supply chain security is vitally important to the future of… well, everything. In this session, learn more about how Google Cloud can help secure your software supply chain with best practices and a comprehensive yet modular toolset covering dev, supply, CI/CD, and runtime protection.6. MOD107Secure your cloud infrastructure, the Google wayGoogle secures the largest web apps and services on earth. We’ve learned a few things along the way about how to secure cloud infrastructure — compute, data, and network. This session will focus on examples of how to better protect your infrastructure services from cyber threats with controls that are designed in and at your disposal, without compromising performance.To explore the full catalog of breakout sessions and labs designed for security professionals, check out the Secure track in the Next ‘22 Catalog.Related ArticleRead Article
Quelle: Google Cloud Platform